Outstanding Alum: Exceptional Professional Success
Antonio Javier Soler is the chief commercial officer at Monster Beverage, the largest energy beverage corporation in the world.Soler, who was born and raised in San Juan, Puerto Rico, and goes by his middle name, received his Bachelor of Arts in Business Administration from the University of Hartford before embarking on a career as a sales representative for Procter & Gamble. He also has an Executive MBA from the University of Illinois.
His success at P&G resulted in increasingly more responsible positions in sales and marketing before he assumed full leadership of a business unit, where his strengths included sustainable and profitable growth, marketing strategies, customer and distribution management, and manufacturing and supply chain operations.
At Monster Beverage, he works with a diverse group of professionals from many backgrounds and cultures, which he says is one of the most enjoyable parts of his career. Soler attributes the embracing of diversity as a way to become more judicious and accessible in business as in life.
In addition to his work, he was a member of the board of directors for the Puerto Rico Tourism Company, served as president of the Alcohol Beverage Industry Alliance, and engages in many other similar activities.
While his work is based in Miami, Florida, Soler, his wife of 35 years, his three children, and four grandchildren call Puerto Rico home.